Monday - Wednesday

8:00am - 11:00pm


8:00am - 12:00am


8:00am - 10:00pm


8:00am - 8:00pm


8:00am - 6:00pm

Primary Location: 1 Dundas Street West. Toronto Ontario. L4B 289

Insanity Powder

Insanity Powder


Intense Energy
Razor Sharp Focus
Fat Loss Overdrive
Suppresses Appetite




Theacrine – This is the new “must have” new ingredient in any fat burner now and a key driver in INSANITY. The reason is because theacrine is a nature-identical purine alkaloid with real clinical research to demonstrating its powerful effects. Its chief effect in INSANITY is providing profound energy through both adenosinergic and dopaminergic pathways. Even better, its effects don’t wear off rapidly after using a a few days like DMAA did requiring higher and higher servings to experience the same effects. INSANITY uses only the clinically reviewed and highly purified version of theacrine called Teacrine®.

L-Tyrosine – This simple, yet effective amino acid is a precursor to numerous neurotransmitters known to regulate mood and appetite. Its primary role in INSANITY is as a nutritional dopamine precursor. It stacks well with stimulants known to cause a “crash” and really rounds out what researchers call the strength-duration curve. It’s a staple in many stimulant cocktails for this exact reason.


Caffeine Anhydrous – Let’s be real, America loves their caffeine for a reason. It keeps you going when you need it. It has been scientifically shown to enhance energy and thermogenesis. Clinical research also suggests it supports athletic activity which supports its use in many sports nutrition products as well as thermogenic weight loss products like INSANITY.


Higenamine – This compound has been attributed to the effectiveness of numerous ancient folk remedies over many centuries made from Nandina domestica. It’s primary role is as a beta-2 adrenergic receptor agonist which has the ability to induce lipolysis. This action can be likened to “liberating fat” for it to be used as a metabolic fuel.


Theobromine – While found in naturally in cacao and kola nut plants, this potent alkaloid shares some similar properties to caffeine. However, it differs in that it has a mild vasodilator effect and helps the body delay cAMP (cyclic AMP) metabolism. cAMP is a critical component in the signaling cascade responsible for glucose metabolism.


Dimethylaminoethanol (DMAE) – DMAE is involved in a series of reactions that form acetylcholine, a chemical that is found in the brain and other areas of the body. Acetylcholine is a “neurotransmitter” that helps nerve cells communicate and has been shown to have a positive effect on focus and attention span.


Uva Ursi – This plant extract has recorded use dating back to the 2nd century. It’s primary role in INSANITY is to support a dryer look since it’s a mild diuretic.


Hordenine HCL – While phenylethylamine is certainly an effective mood enhancer, it falls short in its ability to last a long time. However, research has shown the compounds like hordenine may help delay the metabolism of phenylethylamine. The end result is increasing levels of the fat burning hormone norepinephrine.


Yohimbe HCL – Yohimbe acts as an adrenergic receptor agonist, inducing fight or flight responses in the body such as increased heart rate and lipolysis. It’s a mainstay in many thermogenics because flat out, it works.


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